Brightscapes: The Way To Beauty
I didn't know how to start an art business. Or even where to begin. At my "real jobs," I did have experience with creating and implementing programs. So, I began with a very simple business plan that was only a few pages long. Almost every assumption, plan and idea didn't end up working except for one tiny detail. It said, "Create as much as possible."
Seems obvious, right? But, this is where I see many of my colleagues fail. Why do we need to keep making new pieces? Because we can only sell what is available to purchase. And when I worked a very brief stint at a very successful retailer, I learned they only sell 10% of their inventory. This means, if you want to earn $10,000, you should plan to have $100,000 worth of art to sell. Whis means we need to know how many pieces we can make in a week, month, and year. This is where business begins.
It can seem daunting, but we all have to start somewhere. My business started with $50 of supplies, 10 paintings, and a very inaccurate business plan. It was a humble start full of experimentation, trial-and-error, mistakes, surprise victories, and so much more. I was constantly learning. I'm still learning. But, the biggest lesson for me is still "create as much as possible."
🌞😎🌳 BRING SPRING ART FESTIVAL 🌳😎🌞
Who's ready for Spring? We can open our windows and redecorate our homes. And enjoy the happiness of the warm sun
ARTS o’ MAGAZINE:
💣 Does It Matter? 💣:
Mike Kraus was born on the industrial shoreline of Muskegon, Michigan. After earning his Fine Arts Degree from The School of the Art Institute of Chicago, he attended Grand Valley State University for his graduate degree. From there, he gained varied experiences from the Chicago Architecture Center, Art Institute of Chicago, Hauenstein Center For Presidential Studies, Lollypop Farm Humane Society, and the Lurie Children's Foundation. And every place he worked, he had his sketchbook with him and found ways to be actively creative. In 2014, Kraus became a full-time artist by establishing Mike Kraus Art. Since then, he has sold thousands of paintings that are displayed in nearly every state and dozens of countries. Currently, Kraus lives in Rochester, New York with his beautiful wife and goofy dog.
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